Southeast Asia’s optical scene is about to get a major spotlight. From October 9–11, 2025, the vibrant city of Bangkok will host the ASEAN Int’l Optics Fair, infusing the dynamic energy of regional optical innovation into the heart of the ASEAN region. Held at the IMPACT Exhibition & Convention Centre, this inaugural edition aims to connect leading optical brands with the fast-expanding markets of Thailand and its ASEAN neighbors.
With a regional population of over 600 million consumers, ASEAN represents one of the world’s most promising frontiers for eyewear innovation, distribution, and retail. The Bangkok edition of the fair is set to become a strategic hub for B2B growth, where manufacturers, suppliers, and retailers can forge partnerships and launch new products into emerging markets.
Inside the Experience: Scale Meets Opportunity
Navigate 10,000+ square meters of curated innovation featuring 200+ premium brands from a diverse range of countries.Discover the complete optical ecosystem—from optical frames, smart eyewear, and precision lenses to eye health services, equipment, and instruments.This large-scale platform delivers tailored sourcing potential for buyers across Southeast Asia, South Asia, and the Middle East.
Your Strategic Toolkit: Converting Opportunities Into Outcomes
Attending the fair equips you with unrivaled advantages, backed by tailored tools to turn opportunities into results:
Connect with Potential Partners: Explore a diverse range of suppliers—from established players to emerging innovators—at the fair. Leverage on-site buyer-supplier meetings to find suitable partners in the optical industry, whether you operate in Thailand, Vietnam, India, or elsewhere.
Discover a Spectrum of Brands: The International area showcases renowned optical brands alongside rising innovators, while the Asian Original Designers Zone spotlights trendsetting creations by emerging designers from across Asia. Distinct yet complementary, these zones together empower your search for differentiated products that stand out in regional markets.
Gain Actionable Market Insights: Deepen your understanding via insight-packed events like the Asia-Pacific Eye Health Summit—where academic insights, consumer trends, and business strategies converge—and Study Tours that take you inside Thai industry benchmarks (HOYA, Essilor factories, Ramkhamhaeng University’s optometry department) to witness cutting-edge tech and local ecosystem dynamics.
Forge Long-Term Collaborations: The fair’s focused environment makes it easy to build strategic partnerships with manufacturers, distributors, and retail leaders across ASEAN. From initial connections to sustained relationships, every interaction lays groundwork for profitable, long-term growth.
Bangkok: Where Vision Meets Opportunity
For buyers, retailers, and distributors, this fair delivers more than products:
• Source innovations with regional relevance
• Decode ASEAN’s evolving consumer landscape
• Partner with brands positioned for market success
We’ve got extra reasons to make your visit even more rewarding—exclusive perks tailored to enhance your experience:
Exhibitor Invitation Benefits:
Exhibiting companies will receive a reward of RMB500 per person for successfully inviting international buyers to attend the exhibition.
Note: Multiple buyers from the same company count as only one valid invitation for the reward purpose.
Buyer Attendance Benefits:
• Local Thai Buyers: Enjoy 500 THB travel subsidy
• International Buyers (excluding Thailand): Eligible for 2 nights Free hotel
• International Buyers participating in Buyer-Supplier Meeting: Enjoy 2 nights Free hotel + 2000 THB travel subsidy
To receive buyer benefits, please contact us: [email protected]
For more information, please visit the fair’s official website: https://www.opticsfair.com/